You're sitting on a digital product (you just don’t know it yet)


Hello Reader,

Whether you’re running a full-time service business or just starting your journey online, there’s one thing most entrepreneurs have in common:

Your income depends on your time.

But what if there was a way to use what you already know to create something once… and let it sell over and over again?

That’s exactly what I talked about in this week’s edition of the Digital Products Mastery free newsletter.


I shared how salon owners, realtors, consultants—and even new business owners—are packaging their knowledge into simple digital products that earn while they sleep (or vacation, or rest, or focus on their clients).

The truth is, most people don’t even realize this is an option.

They’ve never thought about turning their advice, checklists, systems, or how-tos into products people would gladly pay for.

But it’s happening every day—and I want to show you how to get started.

If you haven’t subscribed yet, I’d love for you to check out this latest issue and see if it sparks an idea for you:

If you don't own a service business, consider serving this target audience with your products!


Read the latest newsletter issue here

And if you like what you read, you can join the growing list of subscribers who get practical, actionable insights in their inbox every other week.

This is for you if you’ve ever said:
“I want to earn more… without burning out.”

More soon,

Lisa Michele

Hey! My name is Lisa Michele and I'm an entrepreneur and online business coach. I help women start and grow their online businesses using content and email marketing. Ready to replace your full-time income while doing something you love?Let me show you how to start building your digital products empire with content and email marketing while having fun! Visit the Passive Income Group blog and podcast. To grow faster and with more focus, learn more about our I Love Mondays goal setting and accountability club! Contact me for details.

Read more from Lisa Michele

Hey Reader, I’m so glad you’re here. 🙌 I see you grabbed the 53 Digital Product Ideas, probably because you're ready to grow your business—if so, you’re in the right place. I’m Lisa and I help entrepreneurs (especially service-based business owners) turn what they already know into extra income with digital products without the overwhelm, burnout, or guessing games. There's so much information out there that it can feel like information overload. I began making money once I locked in and...

Hello Reader, Let me let you in on something most business owners don’t realize… If someone keeps asking you the same question—whether it’s in your DMs, inbox, or during appointments—you might already have your next digital product waiting to be packaged up and sold. This week in the Create, Launch & Earn newsletter, I’m showing you how to take your most-asked question and turn it into a product you can sell over and over again. It’s simple. It’s quick. And it works. ✨ Whether you're a coach,...

Hey stranger, I know it's been a while, sorry about that.😊 I'm still here but I've been working to revamp a few things and it's been taking longer than expected. I didn't forget that I sent an email asking you to vote on the digital resource that would help the most. The overwhelming winner was Canva templates. I'm not surprised, they make life a whole lot easier. I get a lot of emails and comments on my YouTube channel asking how to deliver digital products so I thought I'd share a template...